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GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers
written by
Savannah L. Logan, Richard L. Pearson III, and Wendy K. Adams
There is a serious shortage of secondary science and math teachers across the United States. Part of this shortage can be attributed to a lack of research-based recruitment materials. To this end, we have developed written and visual materials for recruiting future teachers as part of the Get the Facts Out (GFO) project. We began by working with a marketing expert to develop tag lines, sentences, and other written material based on our research on perceptions of the teaching profession. Over the past year, we have tested these materials with faculty and students at several demographically and geographically diverse US universities. Our findings provide insights into optimal recruitment strategies and highlight the potential need for unique recruitment materials based on location, demographics, and target audience.
Physics Education Research Conference 2019
Part of the PER Conference series Provo, UT: July 24-25, 2019 Pages 330-335
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Record Link
<a href="https://www.compadre.org/portal/items/detail.cfm?ID=15218">Logan, S, R. Pearson III, and W. Adams. "GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers." Paper presented at the Physics Education Research Conference 2019, Provo, UT, July 24-25, 2019.</a>
AIP Format
S. Logan, R. Pearson III, and W. Adams, , presented at the Physics Education Research Conference 2019, Provo, UT, 2019, WWW Document, (https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133).
AJP/PRST-PER
S. Logan, R. Pearson III, and W. Adams, GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers, presented at the Physics Education Research Conference 2019, Provo, UT, 2019, <https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133>.
APA Format
Logan, S., Pearson III, R., & Adams, W. (2019, July 24-25). GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers. Paper presented at Physics Education Research Conference 2019, Provo, UT. Retrieved April 29, 2024, from https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133
Chicago Format
Logan, S, R. Pearson III, and W. Adams. "GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers." Paper presented at the Physics Education Research Conference 2019, Provo, UT, July 24-25, 2019. https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133 (accessed 29 April 2024).
MLA Format
Logan, Savannah L., Richard L. Pearson III, and Wendy Adams. "GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers." Physics Education Research Conference 2019. Provo, UT: 2019. 330-335 of PER Conference. 29 Apr. 2024 <https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133>.
BibTeX Export Format
@inproceedings{
Author = "Savannah L. Logan and Richard L. Pearson III and Wendy Adams",
Title = {GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers},
BookTitle = {Physics Education Research Conference 2019},
Pages = {330-335},
Address = {Provo, UT},
Series = {PER Conference},
Month = {July 24-25},
Year = {2019}
}
Refer Export Format
%A Savannah L. Logan %A Richard L. Pearson III %A Wendy Adams %T GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers %S PER Conference %D July 24-25 2019 %P 330-335 %C Provo, UT %U https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133 %O Physics Education Research Conference 2019 %O July 24-25 %O application/pdf
EndNote Export Format
%0 Conference Proceedings %A Logan, Savannah L. %A Pearson III, Richard L. %A Adams, Wendy %D July 24-25 2019 %T GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers %B Physics Education Research Conference 2019 %C Provo, UT %P 330-335 %S PER Conference %8 July 24-25 %U https://www.compadre.org/Repository/document/ServeFile.cfm?ID=15218&DocID=5133 Disclaimer: ComPADRE offers citation styles as a guide only. We cannot offer interpretations about citations as this is an automated procedure. Please refer to the style manuals in the Citation Source Information area for clarifications.
Citation Source Information
The AIP Style presented is based on information from the AIP Style Manual. The APA Style presented is based on information from APA Style.org: Electronic References. The Chicago Style presented is based on information from Examples of Chicago-Style Documentation. The MLA Style presented is based on information from the MLA FAQ. GFO copywrite: development and testing of written and visual materials for recruiting STEM teachers:Know of another related resource? Login to relate this resource to it. |
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